On 30 September 2015, 3mandarins’ Founder & Managing Director, Greg Mikkelsen, was a guest speaker on the China Edition of Think Global’s video series presented by online business education provider, Business Blueprint.
The educational series is designed to address the key questions raised by small-medium sized business looking to market their products or services to the growing Chinese market. David Thomas, Founder of Think Global Consulting and Vice President of the Australia China Business Council in NSW, hosted the series and invited a number of industry experts to share their knowledge in particular areas.
Greg Mikkelsen was a guest expert on two panel discussions. The first was on “How small-medium sized businesses can prepare for engaging with the Chinese market”. In this discussion Greg was joined by Jette Radley, Executive Officer at the NSW branch of the Australia China Business Council. The second panel discussion was on “Branding and IP Protection in the Chinese Market”. Scott Bouvier, Partner and intellectual property specialist at Asia’s largest law firm, King & Wood Mallesons, was also a panelist for this discussion.
The video series is due to be released mid November 2015 on the Business Blueprint website. Non-members can sign up for free to watch the complete series. A new episode in the series will be released each week.
Click this link here to visit the Business Blueprint website: